FashionQlub acquires and restarts shopVIP.com

19 AUGUST 2014, AMSTERDAM, THE NETHERLANDS
Summary
FashionQlub has reached an agreement to acquire the assets of shopVIP.com, which filed for bankruptcy in July 2014. FashionQlub is the company behind flash sales labels Goeiemode.nl, Vault79.com and 42HRSClub.com.

FashionQlub has relaunched shopVIP, which is available as of today at www.shopvip.com. shopVIP was started in 2009 and was the first closed online shopping community in The Netherlands. With over 1 million members shopVIP became one of the largest online flash sale sites in the Benelux.

Lennart Koopmans, founder of FashionQlub: "We see great opportunities in combining the activities of shopVIP with FashionQlub's existing business. We are pleased that we have been able to acquire the assets, but we also realize that a number of shopVIP's former customers might not have received their order or credit back due to shopVIP's bankruptcy in July. Although we have no legal obligations towards disadvantaged shopVIP customers, we are doing our best to come to a solution for these customers as much as possible. We are working on that right now."

FashionQlub co-founder Alexander van Wassenaar adds: "Luckily we also get great responses from shopVIP customers who are glad to see shopVIP return. And we were able to attract some of the staff of shopVIP which will help us in continuing the business."

The best deals
The acquisition of shopVIP and bundling of the activities with FashionQlub creates one of the biggest players in the Dutch market for online flash sales. With its labels Goeiemode.nl, Goeiemode.be, 42HRSclub, Vault79.com and now also shopVIP.com, FashionQlub aims to further develop and expand its services offered to its shopping communities.

About FashionQlub
FashionQlub is one of the biggest online flash sales companies in the Benelux, offering premium brands at exclusive discounts via various websites and media, such as private labels Goeiemode.nl, Goeiemode.be, 42HRSclub.com and Vault79.com as well as for De Telegraaf, Veronica Magazine, VIVA, Shedeals.be and Fashionchick. FashionQlub focus is on fashion for both women and men, but it is expanding into other product categories as well. FashionQlub runs its own fulfillment center where all orders and shipments are processed every day.

FashionQlub.com | goeiemode.nl | goeiemode.be | 42hrsclub.com | vault79.com | shopvip.com

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SanomaVentures is the external venturing arm of European media & learning group Sanoma Corporation. Its aim is to support digital start-ups by offering capital, media exposure, expertise, network and strategic and financial support. SanomaVentures focuses on early-stage strategic investments in innovative companies within the following six segments: consumer web, mobile & tablet apps, video & TV, online advertising, e-commerce and education. SanomaVentures has offices in Amsterdam and Helsinki and has invested in Scoupy, Peerby.com, Vault79.com, VirtuaGym.com, Brandkids.com, Nosto.com, Fosbury.co, WappZapp.tv, ippies.nl, Mijn AutoCoach, FashionQlub.com, Springest.com, Wugly.nl, Roomlr.com and Socialshop.nl.

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